Marketing Assistant Resume Example

A step-by-step guide to write a Marketing Assistant resume that gets more interviews and job offers. Or, have Leet Resumes write your resume for you for free.

Written by Marc Cenedella
Leading expert on resumes

Marc Cenedella

Marc Cenedella is a nationally recognized thought leader on careers, resume writing, job search, career management and recruiting, Marc is frequently sought out by national media organizations for his expert commentary on employment, resumes, the job search and the job market.

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Last updated on September 2, 2022
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The Best Marketing Assistant Resume Ever

For every trending marketing campaign that exists, there’s a marketing assistant just like you dotting the Is and crossing Ts to make sure these creative visions are logistically possible.

Photoshop skills? Check. Generating analytics reports? Sure. Writing last-minute copy to meet a deadline? You can do that, too.

For all the odd jobs and tasks your role as Marketing Assistant includes, how exactly do you put that into a resume?

Not to worry, we’ve written a step-by-step guide to show you how to capture the many skills you possess and place them into a resume that lands more interviews and job offers.

If you’re the visual type, we’ve even added a resume example specially designed for a Marketing Assistant for your reference at any time.

By the end of this article, you’ll have the clarity you’re looking for on what makes a great Marketing Assistant resume, and have a resume template of your own to land the marketing role you desire.

Wish someone else could write your resume for you?

Leet Resumes can make your wish come true. They’ll write a custom Marketing Assistant resume for you, and they’ll even do it for free (tips are much appreciated).

How to Format a Marketing Assistant Resume

Here are the five sections of your professional Marketing Assistant resume:

  • Professional Headline
  • Summary
  • Work Experience
  • Education
  • Keywords

Before we jump in, there are a couple of things to keep in mind when writing your resume:

Build a brand: Everything about your resume should exude the kind of professionalism you’ll bring to your next Marketing Assistant position. Pay attention to the details (spelling, punctuation, accuracy) and create a cohesive, consistent image in your word choice and the experience you include.

Speak to one person. Consider the final product from this guide as your own personalized resume template. So speak to your ideal recruiter. Know their pain points (listed in the job description) and what they’re hoping to find (qualifications in the job listing).

Each piece of your resume template should guide them through the funnel to call you for an interview. Or, have Leet Resumes write your resume for you…for free.

Name + Contact

First, type your full name at the top of the page. Choose a font that represents your professional brand. Make sure it’s legible and slightly larger than the rest of the text.

Directly underneath, add your contact information:

  • Phone Number
  • Email Address
  • Location (city and state)

Consider your personal brand when choosing which email to include. That random reddit username address you use for newsletters and restaurant birthday rewards should take the backseat to a more traditional firstname_lastname approach.

Professional Headline

At the top of the funnel, is the professional headline. The only goal is to draw the attention of your recruiter so they want to read more of your resume.

Think of this as an advertisement. More likely than not, you’re pretty good at writing copy for yourself, so write a headline that gives them a top-level impression of who you are and what you do.

Start with a slightly flattering adjective that puts you and your approach to being a Marketing Assistant in a positive light, like: ambitious, friendly, professional, diligent or team-oriented.

Then add a word or two to describe your level of experience: junior, entry-level, lead, executive, etc.

Finally, top it off with your title so you have something like: Diligent Junior Marketing Assistant.

Now you try!

Professional Summary

Once your hook has drawn them in, show them why you’re the best Marketing Assistant for the job with snackable content arranged in four single lines. Check out the resume example for formatting. These aren’t sentences. These are single words and short phrases that give them the gist of what’s to come in the resume below.

Remember that bit about speaking to one person? Here’s one section of your resume that will be highly targeted. This is curation at its finest.

In the first line, list every job title you’d accept for your next position. This isn’t limited to positions you’ve already held. If you’re qualified for a little promotion in titles, include those, too. Most importantly, list the exact job title for the role you’re applying for.

In the second line, add the most relevant skills and experience you have that match the qualifications listed in the job description. There’s space to elaborate in the keywords section at the end of your resume template, but for now, speak to where they’re at: ToFu — they’re still becoming aware of who you are, so be relevant to what they need.

The third and fourth lines are optional. Don’t get salesy here and try to include content you don’t have. The first two lines are plenty to land you an interview. However, if you have the accolades and experience, here’s what goes into lines three and four:

In line three, list the highlights of your Marketing Assistant career like notable projects, achievements or milestones.

In line four, add any awards or promotions you’ve received for your work.

Again, these last two lines are optional. Don’t reach.

Hand your resume to the experts.

You can have an interview magnet as good as the resume example above without any investment of time or money. Have Leet Resumes write a custom and professional resume for you. (Tips are always appreciated.)

Work Experience

Here’s the deal. If you use this space to highlight how good you are at stuffing folders with sell sheets, you’ll be stuffing folders for a very long time.

Instead of listing your daily duties and responsibilities, focus on the results of your work’s contributions. This involves a little storytelling (as all great marketing does).

First, list your previous work positions with the most recent role first. For each position, include your official job title, dates of employment and previous employer (refer to the resume example for formatting).

Under each role, you’ll add a bullet point list that highlights the value and success you brought to that organization as their Marketing Assistant. Here’s how:

Start each bullet point with a strong success verb.

Replace any passive verb like managed, performed, operated, or “was responsible for,” with actions that imply the positive outcome of your work, like advanced, generated, reduced, maximized or resolved.

For example: Performed keyword research for content marketing team

Becomes: Increased website traffic to digital content by 25% by generating an updated keyword list of over 200 search terms.

Add as many numbers as possible.

To bring the storytelling of your career to life, you need everyone on the same page instantly. The best way to do this is to use numbers.

Numbers are specific. They’re objective. They add a quantifiable amount that can be compared to every other Marketing Assistant resume you’re competing against.

When you load your work experience with the right numbers, you’re the purple cow and everyone will want an interview. With that said, there’s no such thing as too many numbers. Add as many as you possibly can think of…then add a few more.

Include every promotion you’ve received.

Social proof: it’s a real thing, especially on resumes. When a potential employer sees promotions in your work experience, it adds value to your work and increases demand.

Promotions are neither mandatory nor common. So to receive one, it means you must be doing something worth rewarding and you’re probably not terrible to work with.


The education section provides context for your work experience. There’s no need to add more than the bare essentials:

  • Where you attended school
  • Dates of attendance
  • Degree(s) you obtained
  • Awards and Honors

The sports, extracurricular activities and affiliations can be left off your resume entirely. As for degrees you started but never finished, leave those off, too.

Keep the focus on your work and the results of your work to land that interview.

Keywords and Skills for Marketing Assistant Resume

You’re familiar with keywords. These keywords are just as targeted toward a single-reader audience.

Use the original job posting as market research on what they’re looking for (or, what their AI resume scanner is scanning for), and position yourself as their ideal candidate.

Just a heads up, you’re going to have several skills that don’t fit. Pick the best skills for each job you apply to. Don’t distract your recruiter with your social media management skills if they’re hiring for a marketing analytics assistant. Use this space wisely, and convert.

Here are some ideas for inspiration:

Soft Skills:

  • Collaborative
  • Self-Starter
  • Detail-Oriented
  • Problem Solving
  • Excellent Verbal and Written Communication
  • Growth Mindset

Marketing Skills:

  • SEO
  • Email Marketing
  • Content Marketing
  • Social Media Marketing
  • Analytics Reporting
  • PPC
  • Advertising
  • Event Marketing

Technologies, Software, and Certifications:

  • Google AdWords
  • Facebook Marketing
  • Salesforce/CRM
  • Google Sheets
  • Photoshop

Once the bottom of your resume template is filled with highly-targeted keywords, your resume is ready to land interviews.

Hand off your resume to the experts

The experts behind this resume example and guide will write yours for free. Get a custom Marketing Assistant Resume with no risk at all. (Tips are always appreciated.)


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